Webinar: Why Use Assessment Centers in Hiring?


Tuesday, July 23 at 2pm ET | 11am PT

With so many cheap pre-employment tests available on the market, why are organizations willing to invest more in assessment centers? The distinguishing feature of an assessment center are live humans who act as role players during simulations and observe and score applicants’ behaviors in different exercises. It’s the labor intensity of this type of assessment that drives its cost up compared to pre-employment tests that are completely automated. Despite the higher cost, the use of assessment centers is on the rise, especially their virtual version. Recent research has shown that assessment centers increase the accuracy of prediction of who’ll have success in the job and elicit favorable reactions from applicants, who are then more likely to accept the job offer.

In this webinar, we will discuss:

  • How to increase the accuracy of prediction to increase the quality of hires.

  • How applicant reactions to pre-employment tests impact their perceptions of employer brand and their intentions to accept a job offer.

  • How to limit bias and adverse impact in hiring decisions by combining different assessment techniques.

About the Presenters

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Martin Lanik is the Chief Executive Officer at Pinsight. He holds a Ph.D. in industrial/organizational psychology from Colorado State University.


Michelle Brown is the Vice President of Client Success at Pinsight. She hold an Executive MBA from University of Denver.


Pinsight’s mission is to bring fairness to leader selection, development, and succession through unbiased people insights and highly personalized leadership development solutions. More than 100 companies - including AIG and CenturyLink – have implemented their programs, which have been featured in Forbes, Fast Company, Chief Executive, Chief Learning Officer, and Investor’s Business Daily. Learn more at www.pinsight.com


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